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How to Achieve That No Makeup Makeup Look in 5 Minutes or Less
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New
Makeup
Feature Story

How to Achieve That No Makeup Makeup Look in 5 Minutes or Less
Read More
Gifts
Sets
About
- Ingredients
Feature Story

How to Achieve That No Makeup Makeup Look in 5 Minutes or Less
Read More
Blog

The makeup their skin will love

Simple, clean beauty for everyone
on your list (including you).

The makeup their skin will love

Simple, clean beauty for everyone
on your list (including you).

Visit the Gift Shop

Shop All

New

Creamy lips
Soothing ingredients
For a warm glow

Sugar + Spice

Nourishing Neutrals Trio $49

New

Light shimmer
Luscious texture
For feeling festive

Champagne Sparkle

Shimmer Essentials Trio $46

New

Sparkly lids
Creamy lips
For everyone's wish list

Sugar Plum Dreams

Plum + Gold Shimmer Trio $46

Shop All

Simple. Clean. Safe.

We believe the products we put on our bodies should work with our bodies.

OUR STORY

Simple. Clean. Safe.

We believe the products we put on our bodies should work with our bodies.

OUR STORY

Clean beauty by category

NEW!

A dramatic look with a delicate touch

Try our new Well Defined™ Eye Liner that soothes sensitive lids and lashes with anti-inflammatory cornflower water. Whether you already love liquid liner or are trying it for the first time, the flexible felt-tip applicator makes it easy to apply crisp, bold lines that last all day.

SHOP NOW

AS FEATURED IN

FOLLOW US

@innerbeautycos

That lit-from-within-glow. 🌟

@sageolkus is wearing our multi-use, Coco Balm Créme Highlighter, infused with coconut and jojoba oil for nourishing illumination that feels good and is easy to wear.

Now available in our new, limited edition ✨Champagne Sparkle✨ holiday set exclusively at innerbeautycosmetics.com

CYBER MONDAY FLASH SALE 🛍️

Stock up on all of your favorite clean beauty essentials today and get 40% off your entire purchase using the code CM40. (Yes, sets included. You can check clean beauty off your holiday shopping list. 😉)

Offer ends tonight at 11:59pm PST.

#cleanbeauty #cleanbeautyproducts #cleanbeautycommunity #safebeauty #safebeautyproducts

💖 SMALL BIZ SATURDAY GIVEAWAY 💖

Want to win this ✨Twinkling Lights✨ vegan eye shadow set?

HOW TO ENTER

LIKE this post
FOLLOW @innerbeautycos
TAG 3 friends, in separate comments
BONUS points if you share this post in your story

Our Light + Love Eye Shadow comes in three shimmering shades: Aura, Rosé, and Smoky Quartz. Weightless and long-wearing, this liquid eyeshadow dries to a velvety pearl finish that is gentle enough for even the most sensitive eyelids.

** Giveaway ends Monday, 11/29 at 11:59pm PST. Winner will be randomly selected and announced on Tuesday 11/30. Local to the US only. This giveaway is not sponsored by Instagram. **

Plus, save 30% SITEWIDE using code BF30 through the end of the weekend at innerbeautycosmetics.com.

📸 @nellhovingphoto

#loveinnerbeauty #innerbeautycosmetics #cleanmakeup #sensitivemakeup #giveaway #makeupgiveaway #cleanbeauty #cleanbeautyproducts #cleanbeautycommunity #safebeauty #safebeautyproducts #smallbusinesssaturday

Get 30% off all clean beauty purchases using the code BF30. Take your time and tell your friends, our Black Friday sale will be available through the weekend. 😘

Free shipping on orders over $40.
Easy 30-day returns, always.

#loveinnerbeauty #innerbeautycosmetics #cleanbeauty #cleanbeautyproducts #cleanbeautycommunity #safebeauty #safebeautyproducts

We’re grateful for all of the kind people in this community and for being able to celebrate sensitivity by empowering women with products that are safe -and- feel good. From all of us here at Inner Beauty, we wish you a nourishing and peaceful holiday. 💖

🌟 Like starlight… 🌟

@loveronnie is the definition of glowy in this look featuring:

✨ Light + Love Liquid Eye Shadow in Rosé
✨ Sugar Coated Mascara in Black

Shop both exclusively at innerbeautycosmetics.com

📸 @nellhovingphoto

🎉 BDAY GIVEAWAY CLOSED 🎉

Help us celebrate two years of clean, safe beauty and win a free Shine + Delight bundle (originally $110).

Our Pure Shine Lip Gloss is formulated with natural ingredients and made for sensitive skin. The bundle includes 5 luminous shades to give you moisturized (never sticky) lips.

HOW TO ENTER

LIKE this post
FOLLOW @innerbeautycos
TAG 3 friends, in separate comments

Our bday giveaway ends tomorrow, 11/20 at 12pm PST. Winner will be randomly selected and announced on Monday 11/22. Local to the US only. This giveaway is not sponsored by Instagram.

Don’t forget to save 20% on all orders TODAY ONLY using the code IBCTURNS2 exclusively at innerbeautycosmetics.com.

#loveinnerbeauty #innerbeautycosmetics #cleanmakeup #sensitivemakeup #giveaway #makeupgiveaway

📸: @nellhovingphoto

It’s our bday! 🥳

Today marks two years of creating intentional, safe, and clean beauty products. We believe that everything we put on our bodies should work with our bodies – safely and simply.

Thank you to everyone who has helped support our small business up until this point – we’re so, so grateful for you.

Here’s to another year of celebrating beauty that is safe for every body along with the journeys that led each of our customers, friends, and families to Inner Beauty. We’re so glad you’re here. 💖

#loveinnerbeauty #innerbeautycosmetics #cleanmakeup #sensitivemakeup

Introducing the new, limited edition Sugar Plum Dreams set.

Add subtle sparkle and shine to your natural beauty look with this easy-to-use, full-sized holiday collection.

Sugar Plum Dreams set includes:
💜 Pure Shine Lip Gloss in Sugar Plum
💜 Light + Love Eye Shadow in Smoky Quartz
💜 *best-selling* Sugar Coated Mascara

Shop the set on InnerBeautyCosmetics.com

Safe for sensitive skin. Dermatologist tested. Gluten free. Non-toxic, always.

#loveinnerbeauty #innerbeautycosmetics #cleanmakeup #makeup #beauty #giftset

We are obsessed with @makeupblake’s new YouTube review of of products! Check her out to see how she uses our Well Defined Liquid Eye Liner in shade Cocoa to create the most believable faux freckles.

Full credits below 👇

base:
- @lysbeautyofficial serum foundation*
- @kosas revealer concealer*
- @trestique bronzer stick*
- @iliabeauty daylite highlighter*
- @flowerbeauty heatwave bronzer
- @almay 'nearly nude' healthy hue blush*

eyes:
- @iliabeauty 'fresco' liquid powder chromatic eye tint*
- @innerbeautycos 'cocoa' liner*
- @fitglowbeauty 'bronze' liner*
- @innerbeautycos sugar coated mascara*

lips:
- @fitglowbeauty 'root' lip pencil*
- @thebkbeauty 'passion' lipstick*

*pr
_
𝗧𝗵𝗲 𝗰𝗼𝗽𝘆𝗿𝗶𝗴𝗵𝘁 𝘁𝗼 𝘁𝗵𝗶𝘀 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 (𝘃𝗶𝗱𝗲𝗼, 𝗽𝗵𝗼𝘁𝗼, 𝗰𝗮𝗽𝘁𝗶𝗼𝗻, 𝗮𝗻𝗱 𝗮𝗹𝗹 𝗿𝗲𝗹𝗮𝘁𝗲𝗱 𝗺𝗲𝗱𝗶𝗮) 𝗯𝗲𝗹𝗼𝗻𝗴𝘀 𝘀𝗼𝗹𝗲𝗹𝘆 𝘁𝗼 @makeupblake. 𝗔𝗻𝘆 𝗳𝗼𝗿𝗺 𝗼𝗳 𝘂𝘀𝗮𝗴𝗲 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗺𝘆 𝗲𝘅𝗽𝗹𝗶𝗰𝗶𝘁 𝗽𝗲𝗿𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗶𝘀 𝗮𝗻 𝗶𝗻𝗳𝗿𝗶𝗻𝗴𝗲𝗺𝗲𝗻𝘁 𝗼𝗳 𝘁𝗵𝗼𝘀𝗲 𝗿𝗶𝗴𝗵𝘁𝘀. 𝗧𝗮𝗴𝘀 𝗮𝗻𝗱 𝗵𝗮𝘀𝗵𝘁𝗮𝗴𝘀 𝗱𝗼 𝗻𝗼𝘁 𝗱𝗲𝗻𝗼𝘁𝗲 𝗽𝗲𝗿𝗺𝗶𝘀𝘀𝗶𝗼𝗻.

The sheer, warm nude lip tint you didn’t know you needed. Grab it on its own or as part of the Sugar + Spice Fall Set 🍂

@clauddworld is absolutely ✨ GLOWING ✨ in our Coco Balm Crème Blush in shade Sunlit and Sugar Coated Mascara in shade Black

Finally a liquid eyeliner that lines and defines all day 🤎🖤
PRO TIP: Shake it up and store tip down to keep the formula flowing.
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#cleaneyeliner #liquidliner #welldefinedeyeliner #loveinnerbeauty

The look when you have to start your holiday shopping… 💁‍♀️
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#cocobalmcremeblush #loveinnerbeauty
#holidaybeauty
#cleanbeautyedit

Fall is here 💋 Update your makeup routine with a rich, creamy lipgloss!

#naturallipgloss #loveinnerbeauty #fallmakeuptrends #cleanbeauty #pureshinelipgloss

Meet our new, limited edition gift set 🍂Sugar + Spice🍂

Easily create a natural Fall look with this clean beauty trio in warm browns and neutral shades.

Inside the nourishing Sugar + Spice set:
✨Well Defined™ Eye Liner in Cocoa
✨Pure Shine Lip Gloss in Spice
✨Sheer Bliss Lip Tint in Honey

Shop the set on innerbeautycosmetics.com

Safe for sensitive skin. Dermatologist tested. Gluten free. Non-toxic, always.

#loveinnerbeauty #innerbeautycosmetics #cleanmakeup #makeup #beauty #giftset #fallmakeup

Another happy customer 😍 Simple formulas that work on every skin tone and type

ON SET 💥 Behind the scenes with @shimmerandspice prepping @lauryn3l for our Fall shoot!

High performance, high shine ❤️ everything is better with Inner Beauty Cosmetics!

Our Well Defined Eye Liner. Whether you're looking for a sharp cat eye or a delicate line, this product can be as bold, or subtle as you'd like.